AI Visibility Assessment · Invitation only
When a customer asks ChatGPT who to call, does it say your name?
Send us your website. We ask ChatGPT, Claude and Perplexity the questions your customers ask, and send you a short report: who they recommend, whether it is you, and the three fixes that matter most.
AI Visibility Assessment
Example Plumbing
Sample report, fictional business
1/3
1/3
0/3
We found: mostly, you don’t.
A fictional example of your report. Not a real result.
Your customers are asking AI. AI may not be naming you.
More people now ask ChatGPT, Claude or Perplexity “who should I hire for this?” instead of scrolling Google. The answer is a short list. If you are not on it, you never find out that customer existed.
There is no click to count and no enquiry in your inbox. Nothing in your reports looks wrong. You can sit on page one of Google and still be missing from the list, because AI draws on different sources.
On our first test run, ChatGPT described a South African professional-services firm accurately. But it drew on LinkedIn eight times and on the firm’s own website zero times. Accurate is good. Being found only through someone else’s page is a risk.
What we check
Three checks, one honest picture
We ask the way a customer asks
Three questions across ChatGPT, Claude and Perplexity: the broad one (“best [your service] in [your area]”), the buying one (“who should I hire for [your service]”), and the direct one (“what is [your business]”).
We check what AI can see on your site
Whether AI tools are allowed to read your website at all, and whether it tells them clearly who you are and what you do. A site that blocks AI is one of the first things worth ruling out.
We show you who gets recommended instead
The competitors AI names, and who shows in the local map results, so you know who you are being measured against.
Your report
A short report you can act on, not a 40-page PDF
Four parts, in this order. Open each one to see what it looks like. The business below is fictional.
1Are you showing up?
The report opens with what you told us next to what we measured. This is the part people remember.
We found: you were named in 2 of 9 AI checks, and both were when we asked about you by name.
| What a customer asks | ChatGPT | Claude | Perplexity |
|---|---|---|---|
| Best plumber in Centurion? | Not named | Not named | Not named |
| Who should I hire for a geyser repair? | Not named | Not named | Not named |
| What is Example Plumbing? | Named | Named | Not named |
2Who gets recommended instead
The names AI gives your customers, and who appears in the local map results, with their review counts.
In the local map results, 3 firms appear. You are not one of them. Company A has 112 reviews, Company B has 87.
3What is helping, and what is hurting
Plain language, no jargon, ending in one line that names the real problem.
Hurting: few other websites mention you, and you are missing from the Google map results.
What this means: AI does not yet see enough outside proof of you. Fixing your own site alone will not change that.
4Three fixes, ranked
Easiest and highest impact first, each tied to what we found about you.
2. Get listed where AI is already looking for plumbers.
3. Rewrite your service pages so AI can tell what you do in one read.
How it works
01
Fill in the form
A few questions and your website address. We work out the rest from your site. Enter the code from your invitation.
02
We run the checks
Live questions to the AI engines, plus a look at how your site presents itself to AI tools.
03
The report lands in your inbox
Within 3 business days. If the findings point to something worth acting on, there is a 20-minute call to decide what to do about it, including fixing it yourself or doing nothing. It is a decision, not a pitch.
What this cannot tell you
This is a dated snapshot of nine customer questions, not a score for your whole market. AI answers vary with wording, location and the day, so we record exactly what we asked and when. It is also an outside view: without access to your analytics we cannot show how much AI traffic you actually receive. That is the honest reason a conversation might be worth having afterwards, and the only reason.
Who is behind this
What clients say about working with Cobus
Public reviews from Trustpilot and Google. They are about our marketing work, not this assessment.
“He evaluated my business properly to determine any shortfalls in my business profile (footprint) and went about improving it for lead generation. I would highly recommend trying them to improve your business.”
Mark FreemantleRoofing, Trustpilot, September 2024
“With his invaluable insight, experience and willingness to assist, he provided much needed clarity to help us to grow!”
Yugo RoofingTrustpilot and Google, November 2024
“Cobus devised a strategy for us and subsequently our leads have increased by over 300%.”
Arnold de WetSwift Solar Pool Repairs, Trustpilot, November 2022
This is for you if
- You run a South African business with a website.
- Customers find you through search or word of mouth, and you wonder whether AI is changing that.
- You would rather know than guess.
Not for: businesses without a website, or anyone looking for a guaranteed ranking. Nobody can honestly promise that.
Why it is by invitation
This assessment is not publicly available yet. It is invitation only, which is why invited businesses receive it at no charge. We share the code with the businesses and communities we work with, because the quickest way to show what we do is to show you something true about your own business.
Cobus van Vuuren, RhinoBerry
Get your assessment
Two quick steps. Enter the code from your invitation and the total comes to R0.
Your details are handled under our privacy policy.
Questions before you start
What does it cost?
The normal price is R2,849 once-off. Invited businesses receive it at no charge: enter the code from your invitation and the total comes to R0.
How long does it take?
Within 3 business days of your submission, by email.
Why is it by invitation only?
It is not publicly available yet. We are sharing it first with the businesses and communities we work with, so they get it at no charge. The code is in your invitation.
What do you need from me?
Your website address and a few answers about the business. We find out the rest ourselves.
Do you need access to my Google Analytics or ad accounts?
No. This is an outside view only.
Will someone start calling me?
You will get your report by email. We may follow up by email and WhatsApp, as you agree on the form, and you can opt out at any time. A call is only ever an offer.
Which AI tools do you check?
ChatGPT, Claude and Perplexity.
What happens after I submit?
We run the checks and email your report within 3 business days. We may follow up by email and WhatsApp, as you agree on the form.
Who is behind this?
RhinoBerry, a South African digital marketing consultancy. More about us.
Find out what AI says about your business
Two quick steps. A report in 3 business days.